Esther Dyson: Unprofitable if Not Online

Posted by admin on Monday, March 19, 2018

Esther Dyson Money Quote saying everyone expects every business to have a web presence because it makes a business look bad when they fail to have a presence there. Esther Dyson said:
 

“It may not always be profitable at first for businesses to be online, but it is certainly going to be unprofitable not to be online” — Esther Dyson

 

 

In this quote, Esther Dyson is suggesting that while being online and having an online presence may not immediately boost profits for all businesses, failing to establish any online operations or digital strategy will inevitably lead to lost opportunities and reduced profitability over time.

When she says it will certainly be “unprofitable not to be online”, Dyson means that as more commerce and communication shifts to digital channels, companies without any online or web-based component will miss out on valuable revenue streams and risk becoming outdated or disconnected from their customers.

The quote conveys Dyson’s view that even if short-term profits don’t increase, establishing an online footprint is important for long-term viability and competitiveness in an increasingly technology-driven business environment.

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