Travis Kalanick: Revenge Business
on Sunday, August 28, 2022Meaning of Travis Kalanick Money Quote: saying people who sued, turned into paying customers of a revenge business. Travis Kalanick said:
“After Scour, I started a company called Red Swoosh. The idea was to take those litigants who sued us for a huge amount of money and turn them into customers with the same technology. I wanted to get them to pay me. It was a revenge business” — Travis Kalanick
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In this quote, Travis Kalanick seems to be describing a company he founded called Red Swoosh that was intended to profit from those who had previously sued one of his earlier ventures, Scour. Some key points:
- Red Swoosh used the same core technology as Scour, which had faced litigation from “litigants” seeking large sums of money.
- Kalanick’s stated goal or “idea” for Red Swoosh was to convert those very litigants who sued Scour into paying customers of the new company.
- He openly acknowledges it was a “revenge business” aimed at getting those who pursued legal action against Scour to end up financially supporting Red Swoosh instead through their patronage.
Overall, the quote conveys Kalanick’s admission that Red Swoosh was founded less as a bona fide new company and more as a means to get retribution against Scour’s litigants by effectively profiting from those who had previously sought damages from the earlier venture. It portrays the business as having less noble commercial aims and more of a vengeful, get-even motivation according to Kalanick’s own characterization.