Stephen Sondheim: Too Expensive
on Friday, November 26, 2021Stephen Sondheim Money Quote saying the cost to invest in theater productions is beyond individuals and requires corporate investment. Stephen Sondheim said:
“You can’t have personal investors anymore because it’s too expensive, so you have to have corporate investment or a lot of rich people” — Stephen Sondheim
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This quote by Stephen Sondheim is referring to financing for theatrical productions on Broadway. He is saying that it is now too costly for individual investors to solely finance a Broadway show, so productions require either corporate sponsorship or funding from multiple wealthy individuals pooling their money together.
The high expenses of Broadway productions have made it challenging for shows to be supported through sole personal investments. Sondheim is observing that the financial model has shifted away from relying on single investors toward corporate backing or collaborations among affluent benefactors.
Birthday: March 22, 1930 – Death: November 26, 2021
[…] “You can’t have personal investors anymore because it’s too expensive, so you have to have corporate investment or a lot of rich people” — Stephen Sondheim […]