Jef I. Richards: Ads Unnecessary

Posted by admin on Thursday, April 1, 2021

Jef I. Richards Money Quote saying ads are not necessary unless you’d like to make some money. Jef I. Richards said:
Advertising is totally unnecessary. Unless you hope to make money Quote

“Advertising is totally unnecessary. Unless you hope to make money” — Jef I. Richards


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In this quote, Jef I. Richards seems to be suggesting that advertising serves no real purpose from an informational or practical standpoint. However, he acknowledges that if a business’s goal is to generate profits, then advertising does become a necessary tool.

The best interpretation is that Richards believes advertising provides no intrinsic value to consumers, but is a required expense for companies aiming to increase sales, brand awareness and revenue through promotional messaging.

His point appears to be that advertising only matters financially, not functionally, for businesses with profit-making objectives.

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