1 a : commanding a high price especially because of intrinsic worth • costly gems b : rich, splendid 2 : made or done at heavy expense or sacrifice • a costly mistake
Entrepreneur and investor Max Levchin appears heartbroken that Apple doesn't plan to build a costly product with it's excess cash - instead they plan a stock buyback and plan to pay dividends to stock holders
Sir John Templeton Money Quote saying the temptation to invest in things too good to be true is stronger than reason and more costly than investors can afford
