Alec Issigonis: Value for Money

Posted by admin on Monday, November 18, 2019

Alec Issigonis Money Quote saying his noodling about the most frugal design for a small car, he created an iconic design. Alec Issigonis said:
 
My doodles and sketches are not the work of an academic engineer. They represent many years of design study in attempts to produce the best value for money in the field of small car design Quote
 

“My doodles and sketches are not the work of an academic engineer. They represent many years of design study in attempts to produce the best value for money in the field of small car design” — Alec Issigonis

 

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In this quote, Alec Issigonis is explaining his design process and priorities for small cars like the iconic Mini. By referring to his work as “doodles and sketches” rather than academic engineering, he’s suggesting he takes a more intuitive and practical approach focused on real-world usability rather than theoretical perfection.

Issigonis also emphasizes striving to provide the “best value for money” through his designs. He wants cars that offer maximum utility and functionality for consumers without significant cost. This reflects his goal of designing affordable, compact vehicles for the masses rather than extravagant luxury models.

Overall, the quote conveys Issigonis’ philosophy that good design comes from years of hands-on study and iteration to craft simple, affordable solutions to transportation needs. He prioritized economical practicality over technical specifications or artistic styling alone in his innovative Mini automobile designs.

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