Ingvar Kamprad Money Quote saying he tries to be frugal because his customers (at IKEA) aren’t likely to be extravagant. Ingvar Kamprad said:
I’m a bit tight with money, but so what? I look at the money I’m about to spend on myself and ask myself if IKEA’s customers can afford it… I could regularly travel first class, but having money in abundance doesn’t seem like a good reason to waste it.
— Ingvar Kamprad